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Clothing : Millinery Shop : The Millinery Shop

The Millinery Shop
by Edward R. Crews

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Mark Hutter has an impeccable Savile Row style. When he becomes James Slate, a tailor freshly arrived in Williamsburg from London in 1774, he embodies a mix of polish, deference and understated confidence. He knows what an 18th Century gentleman requires in a wardrobe. With equal skill, Hutter can offer advice on hats made from bobcat or beaver, or breeches of deerskin or a winter coat made of the best English wool and crafted to last a lifetime. "Green is a fine color," says Hutter, pulling a bolt of cloth from a shelf in Colonial Williamsburg's millinery shop for an interested visitor. "A great coat will last a long time. It's considered an investment for a gentleman."

Restored Shop fronts Duke of Gloucester Street.
Restored Shop fronts Duke of Gloucester Street.
Janea Whitacre, who portrays 18th Century storeowner Margaret Hunter, presents the same poised and knowledgeableattitude when she welcomes visitors as if they were customers. "What do you buy?" she asks, offering them the traditional Colonial merchant's greeting. Her line is the perfect icebreaker for 20th Century Americans. Products of a powerful advertising-driven consumer society, they welcome the sales come-on, the invitation to spend and enjoy. They also quickly discover at Margaret Hunter's shop -- often to their surprise -- when it comes to shopping, buying and keeping pace with changing fashion our Colonial ancestors could teach us a thing or two.

Today, we tend to think that in America during the 1700s clothing styles changed little with three-cornered hats, wigs and floor-length gowns serving as fashion mainstays. Popular perception, however, is wrong. Fashion in Colonial Virginia was vibrant, fickle, fleeting, fun and something of an obsession for the middle and upper classes. It also was part of the Trans-Atlantic trade between Great Britain and her American colonies.

"Keep in mind that fashion changed as fast as the weather in England and hence in Virginia, therefore what style or philosophy was in vogue one year would be forgotten the next," said Whitacre who oversees the interpretation at the millinery shop. "It is comforting to know that 18th Century people were concerned about the rapidly changing fashion and the amount of time, energy and money lavished on fashion as we are in this century."

This 18th Century love of fashion and the art of making clothes are expressed exuberantly, passionately and pleasantly at Colonial Williamsburg's millinery shop. It is a bright, busy, entertaining place. Through the skill and involvement of the shop's main three tradespeople (augmented at times by other fashion trade interpreters), the clothes of the 1700s come alive, taking on a vibrancy denied them in a static museum display.